FareFinder: Key West Coupon Craze

We're all about the specials and deals here at FareFinder. So imagine my delight when this email from Key West, Florida landed in the Farefinder inbox:

The Florida Keys & Key West tourism council has launched a program designed to enhance visitors' vacations through a wide variety of value-added offers from Keys lodging entities, restaurants, attractions, watersports operators, dive excursions, charter fishing boats and other businesses.

"No doubt, many travel consumers are seeking vacation experiences that maximize their dollar during these unsettled times," said Keys tourism council director Harold Wheeler. "Our 'ValuCation' program makes vacationers aware of Keys incentives during traditionally peak travel periods."

Coupons range from nice ($2 off admission to numerous local attractions, BOGO -- "Buy One, Get One" -- at restaurants and bars) to sweet (discounted room rates at the four-star Sheraton Suites Key West, for one) to cool (one night free accommodations for each day you book a fishing charter). It's not a tremendous boon to the wallet, but at the same time, every dollar counts.