Consumer Upgrade News: Continental Trades a Star for its ‘Team

Ramsey Qubein is Travelin' Light's on-the-road correspondent.

When Continental Airlines announced months ago that it was planning on a major switch from the SkyTeam alliance to Star Alliance, a breakup date remained unannounced. Well, the light is at the end of the tunnel. Continental will exit the Delta/Northwest-led alliance on October 24 with plans to join the much larger United-led Star Alliance shortly thereafter.

The importance of this announcement to travelers is larger than it seems. Delta and Northwest frequent fliers looking to redeem miles on Continental’s large international network (and its elite set of partners, which includes Emirates and Virgin Atlantic) should make award reservations before the Oct. 24 deadline. And Continental fliers should redeem their miles on Delta/Northwest’s combined international network (including flights on the legendary Singapore Airlines and newer Kingfisher Airlines) should also arrange their reservations soon.

Domestic fliers should know that reciprocal upgrades between Continental and Northwest will cease at that time as well. However, now that Delta and Northwest elite members can receive complimentary upgrades on each airline’s aircraft, upgrades for Continental fliers are farther and fewer between.

Awards will be honored for travel past the exit date, but new reservations will no longer be allowed. If you’re saving up for the trip of a lifetime, Oct. 24, 2009 should be marked in red on the calendar!