Friday, February 13, 2009

World's Longest Airport Bar

As if producing the world’s best chocolate and watches were not enough, Switzerland is home to the world’s longest airport bar. Passengers traveling on Swiss International Airlines’ new First or Business Class products gain access to this 80-foot legend of airport domains. As many as 91 travelers can saddle up comfortably to order the drink of their choice (complimentary, of course), and a cigar menu is also available.

During my many visits to this swanky lounge, I always wonder if people intentionally book longer connections so they can enjoy this unique space.

And to add to its list of superlatives, Swiss International Airlines is unveiling new fully flat beds in its First and Business Class cabins. In First Class, side walls will cocoon duvet-draped passengers on the longest beds of any European airline in the air. And how does Swiss know exactly what its best customers want? Well, the airline consults with them on an individual basis!

Roger Federer, the Swiss tennis star who has taken home 13 Grand Slam titles, provided input on the design. While these seats are reserved for the likes of corporate big wigs and superstar celebrities, the world’s longest airport bar is open to a larger base of travelers including those who hold Star Alliance Gold status.

The next time you find yourself squeezed in between two loud and obnoxious travelers, just close your eyes and pretend you’re here.

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