Tuesday, November 18, 2008

Entire Jamaica Tourist Board Quits

It's not often in today's 24-hour news cycle that a single headline reaches out and grabs your attention. We are so frequently bombarded with stories, blurbs and features that the real gems of the travel industry, and the world for that matter, often slip through the cracks. So, you can imagine my surprise when I saw this title, "Entire Jamaica Tourist Board Quits." I don't know about you, but to me, that sounds like a story worth reading.

Allegedly, the entire board turned in their resignations to Minister of Tourism Edmund Bartlett because, "A changing landscape demands a new architecture...We need to rebuild and redesign our structure to allow us not only to survive in these times of economic uncertainty but also to prosper and grow." Here's some food for thought... what does it say about the short-term future of international travel when the entire tourism board of the friendliest vacation spot on earth starts looking for new work pre-emptively? International travel's about to get a lot cheaper. And after enduring the upcoming holiday season with your family, a little sun, sand and fruity-umbrella-topped cocktails will be just what the doctor ordered.

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